Building a safe, interconnected network of protected bike lanes depends on gaining the support of people who only occasionally bike or never bike at all. We conducted research to understand people’s aspirations for mobility and the ways in which bike infrastructure can help them achieve their personal and civic goals. The results show majority support for building bike infrastructure that intensifies when connected to larger transportation improvements in roads, sidewalks and transit, delivering more mobility options, relief from congestion, greater safety to all and perceptions of a more livable community.